Voice shopping: what business needs to know to be trendy
Voice shopping and related devices (mainly smart speakers) have quickly become popular since Amazon first launched its Echo smartphone in 2014, topping Amazon's bestseller list on Christmas Day. According to…

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“Gold is for fools,” or Why business is not a sport, and the winner does not get everything
Within the framework of these columns, we talked a lot about how the companies are structured and their weaknesses. They talked a lot and in detail about how to diagnose…

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Strategic communications, or the Event does not end with a DJ set
It so happens that the manager goes from theory to practical actions, and there is also the other side, when the specialist intuitively and practically, through trial and error, opens…

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Strategic communications, or the Event does not end with a DJ set

It so happens that the manager goes from theory to practical actions, and there is also the other side, when the specialist intuitively and practically, through trial and error, opens up more and more new faces, and then he finds evidence and justification in the theoretical part.

Which way is right – everyone chooses for himself, in management it is impossible to find the right answer in the book, but you can live your idea, find allies and get a decent result. Continue reading

Risks of transferring employees to individual entrepreneurs and self-employed
We talk about the main risks for an employer company that transfers its employees to self-employed and self-employed, and explain how to protect yourself from possible penalties from the tax…

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Pension reform: everything an employer needs to know
First and foremost: so far nothing has changed significantly. The increase in the retirement age will be gradual: each year the retirement age will increase by one year. Moreover, in…

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Robots or living people? How customer service will change in the next decade
Our life, the world around us, is changing at an incredible speed. Over the past 10 years, humanity has made a quantum leap in the development of technology. What seemed…

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What to consider in the agreement with the counterparty in order not to incur losses
Entrepreneurship is always associated with risks, which can occur both from factors independent of a person and from human factors. The latter include intentional non-performance of the contract, fraud, inclusion…

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